Our Blog

  • Dos and don'ts when using AI

How ChatGPT can really help you

How can PR creators use language models, text-to-picture AIs and workflow IT in their work in a meaningful way - and where does artificial intelligence continue to reach its limits? 

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  • Unser neuer Trainee in Frankfurt: Michael Sopp

Michael Sopp joins redRobin team in Frankfurt

Our Frankfurt team continues to grow: Michael Sopp joined our colleagues in April as a PR trainee in our redRobin office in the financial metropolis. To get to know our new colleague, we asked him three questions ... 

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  • redRobin’s Frankfurt office is the new hub of Columbia Threadneedle’s PR in Germany and Austria

redRobin wins mandate of Columbia Threadneedle

redRobin Strategic Public Relations GmbH is the new PR agency of Columbia Threadneedle in Germany and Austria. With this win, another renowned asset manager joins the client portfolio of the agency based in Hamburg and Frankfurt.

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  • 75 % der Männer und 44 % der Frauen wenden die geltenden Sprachregeln an

  • 76 % der Befragten wollen auch in Zukunft nach den geltenden Sprachregeln schreiben

Survey: Gender and German Grammar - Generic masculine preferred by German journalists

German financial and business journalists have no interest in PR texts that are using special characters as a form of gender-inclusive language. This is the result of an online survey conducted by redRobin among 55 editors in December 2022.

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  • Our new Senior Consultant in Frankfurt: Christopher Kampfmann

redRobin grows team in Frankfurt: Christopher Kampfmann joins as Senior Communications Consultant

Christopher Kampfmann joins redRobin in Frankfurt – Focus on clients from asset management, fintech and real estate sector.

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