The third part of our series on B2B social media is all about Facebook, one of the world's largest and most controversial social media channels with more than 2 billion users.
The second part of our series deals with the topic of prioritization and resource management when selecting social media channels beyond LinkedIn and Xing.
In our new series, the B2B Cheat Sheet, we shed light on how successful social media marketing works in the B2B sector. The B2B Cheat Sheet informs briefly and practically. In the first part we give an overview of the basic homeworks on Xing and LinkedIn.