• Lenny Zywietz liebt es, sich in komplexe Finanzthemen einzuarbeiten!

The lateral entrant to PR and the importance of the right emotion

In an interview our Junior Communications Consultant Lenny Zywietz told us, why he likes to get to grips with complex financial topics and how jumping into the cold water became the absolute highlight of his traineeship ...

B2B Cheat Sheet Social Media – Part 3

The third part of our series on B2B social media is all about Facebook, one of the world's largest and most controversial social media channels with more than 2 billion users.

  • Initiating THE AGENCY CLOUD: Ilja Emrich and Leon Maresch (left to right)

THE AGENCY CLOUD: Sharing Economy for the creative industries

Advertising, marketing, PR, social, digital, print: Today's communication agencies have to keep adding new areas of expertise if they want to offer truly integrated communication services to their clients. But why buy when you can share specialist knowledge? This is the idea of THE AGENCY CLOUD, an initiative of two Hamburg-based agencies: WAW and redRobin Brand Marketing Communications.